Brazilian Blowout: Say Goodbye to Preconceived Notions

It seems like trying it means adopting it, but that doesn't stop so many new products and changes from being scary!

It's because of prejudices about Brazilian straightening that the idea of taking the plunge impresses us, so it's time to better understand why we should go for it without restrictions!

So we're taking all the defenseless little prejudices we hear about Brazilian straightening and we're FINALLY defending them by explaining to all of you why they're just nonsense!

"Brazilian straightening doesn't work!"

Brazilian straightening is above all a smoothing treatment that aims to nourish our hair and make our daily lives easier while beautifying the hair with a true infusion of nutrition. The principle of this long-lasting treatment is to open the hair cuticles to inject keratin and active components, then close them with heat. Depending on each person's hair type, it is even possible to avoid blow-drying. Your results last up to 6 months! Of course, it works!

"Okay, but what's in it, a lot of chemicals?

Brazilian straightening is primarily keratin, because our hair is 90% keratin and when it's damaged, it lacks it. Straightening is therefore there to restore its essential nutrient. In Acqua Coco Brazilian straightening, there is also a complex of amino acids and vitamins to strengthen the hair! All products of the brand meet European standards and can be used on pregnant women or children! Therefore, Brazilian straightening does not mean chemicals, but organic products!

"Don't do Brazilian straightening, it will damage your hair!"

True Brazilian straightening is above all an in-depth keratin treatment whose purpose is to durably nourish the hair, give it shine and vitality, and make our daily lives easier. The true Brazilian straightening technique CANNOT damage hair but, on the contrary, it has the power to reconstruct it and work miracles where other treatments have failed.

"I'm afraid my hair will be too straight."

Brazilian straightening is an in-depth treatment; it will not transform the nature of your hair; it will return over time. Brazilian straightening, unlike Korean or Japanese straightening, allows you to relax your hair in a very natural way, while maintaining movement. With this type of straightening, there is no risk of pin-straight hair!

So, you have no reason to be afraid; if you want it, you should take the plunge and discover that Brazilian straightening is just a sublimating treatment that will change your daily beauty! The only thing that should scare you is the jealous looks of others at the sight of your new dream hair.