Hair: Brazilian straightening techniques and non-straightening hair care techniques

1) SMOOTHING TECHNIQUES

More than 20 years ago, inspired by beautiful Brazilian hair, hairdressers began creating homemade recipes with their hands to provide a long-lasting hair treatment. They then discovered that sealing keratin into the hair fiber with heat can deliver surprising results!

This technique soon arrived in Europe, and its success was immediate. The popularity of Brazilian hair treatments is due to the fact that they can relax all hair types without damaging them, and even more so by taking care of them. An alternative to straightening was born. Thousands of women dream of styling their hair in the Brazilian style and saving precious time in their daily beauty ritual, which is now easier.

Take the plunge too!

1- BRAZILIAN STRAIGHTENING
Brazilian straightening is first and foremost a deep keratin treatment that strengthens and moisturizes your hair while shortening your daily combing efforts, brushing and straightening, and freeing you from frizz. It consists of beneficial active ingredients that improve the hair and make it soft and long-lasting while restoring the lost building blocks to the hair fiber without changing its structure. Keratin is a protein naturally present in your hair, protecting it. It can be lost due to coloring, heat, or various external aggressions, weakening your hair.

Acqua Coco Brazilian straightening is always a customized treatment, performed after a complete diagnosis of your hair, its history, but also and above all, your needs and expectations in terms of results.

It relaxes and straightens hair up to 100% depending on the texture of the treated hair, but does not alter its natural structure like a relaxer; you will find the original nature of the hair after 4 to 6 months. This revolutionary technique nourishes, coats, and softens the hair, restoring elasticity, shine, health, and ease of styling.

The ideal of smooth, silky hair is achieved effortlessly; the hair is simply more resistant, softer.

2- HAIR BOTOX
Hair Botox is a true rejuvenating bath, a beauty elixir. The hair botox technique is a deep keratin treatment. It has the same moisturizing power as a Brazilian straightening with a soothing effect that will relax your hair up to 50% for a period of 2 to 4 months. Like botox injected under the skin to fill wrinkles, when the hair botox miracle works, it fills the gaps in your hair and revitalizes it.

Your hair is soft and intensely nourished. Its hair fiber is deeply repaired from the discomfort caused by coloring, heat, and pollution. Your hair regains its lost elasticity and natural shine. This treatment will also have an "anti-frizz" effect, making it easier to create hairstyles and relaxing waves or curls. No more unpleasant waves and frizzy hair; your hair is smooth and silky.

This treatment is ideal between two Brazilian straightenings to eliminate the root effect due to regrowth and thus prolong the smoothing effect. The purpose of this treatment is therefore to rehydrate your hair without overloading it and to coat it to protect it from external aggressions, but also to restore substance and shine to your hair. The hyaluronic acid contained in this treatment penetrates the hair cortex, softens its fiber, and offers a satin and velvety texture to the touch.

Botox-treated hair is invigorating, beautiful, and full of vitality.

3- HAIR CAUTERIZATION
A revolutionary technique already described as miraculous by hundreds of women, hair cauterization was born in Brazil more than 10 years ago. It is the ideal treatment to deeply repair the hair fiber, restore healthy hair, and detoxify the hair. In fact, hair cauterization relaxes hair by 25% and offers a visible result for up to 3 months. It strengthens fine, brittle, damaged, and weakened hair by providing keratin and trace elements that can help hair growth.

Stronger, deeply nourished, more resistant to external aggressions, your hair simply grows back healthier, silkier, and more beautiful. This little-known Brazilian technique is much more than just a treatment; it is a true treatment that revives lifeless hair. Hair cauterization has the power to reverse the negative effects of chemical aggression, heat, and color, restoring suppleness, shine, and, above all, strength. It is a true hair reconstruction that brings life back to brittle and dull hair, struggling to grow back healthy, helping to restore beautiful hair.

Hair cauterization provides, in addition to intense reconstruction, a softening of the fiber and ease of combing that will change your daily life.

2) NON-SMOOTHING CARE TECHNIQUES

Over time, women have attached more and more importance to their appearance, especially that of their hair. More and more different techniques are then born to give style, color or even soften or curl them. With the popularity of these techniques, a need arose that would result from all these aggressions to treat the hair. This is when hair treatments seem to satisfy your hair care needs.

1- SCALP TREATMENT

The scalp is the name given to the skin that covers the skull on which hair grows. It contains between 100,000 and 200,000 hairs depending on the individual and differs from the skin of the rest of the body in that it contains a large number of hair follicles that produce hair.

A healthy scalp is a scalp that can be forgotten. On the other hand, a scalp with health problems can cause one of the following signs or combinations of symptoms: tightness, dryness, itching and/or dandruff. In addition, our scalp suffers throughout the day from external aggressions that vary according to the seasons: humidity (sweat proliferates dandruff); temperature (which can irritate the scalp if it is too high and causes sweating); pollution; age (thinning hair over time); lifestyle (stress, diet, smoking).

It is therefore essential to treat your scalp to regulate it and offer your hair a healthy base because it is the reflection of your hair. Care adapted to the needs of your scalp (dry, oily, hypersensitive...) and massages that stimulate blood circulation contribute to your balance. A healthy and well-treated scalp on a daily basis will have a much better chance of producing beautiful and radiant hair.

2- PURIFYING TREATMENT
To clean your hair, purify it from pollution and external aggressions, here's what a purifying treatment consists of. Purifying your hair means starting from scratch, as after a summer that has drenched your hair with sun, swimming pool chlorine or sea salt. We often feel the need to purify our hair after a trip where we don't necessarily use our usual products or keep the same beauty routines, so we want to get back to our good habits and feel good.

The purpose of such a treatment will be to increase the vitality of dull or tired hair, by freeing it from everything that can weigh on our environment or because of our beauty routine. In fact, it is good to nourish and care for your hair, but you must do it by satisfying the needs of your hair without overloading it with products. A purifying treatment is also about discovering your hair's needs and finding an appropriate routine.

3- MOISTURIZING TREATMENT
The moisturizing treatment is essential for all types of hair that are too dry or too thick. In fact, whether it is straight, curly or frizzy, hair can naturally lack moisture. Well-hydrated straight hair will be brighter and more vigorous, while better-nourished curly or frizzy hair will have a more defined curl and finally they will be easier to style.

Hair hydration also has a direct impact on its softness, shine and vitality, and these are the three criteria that will define the degree of hair health. Choosing to apply a moisturizing treatment to dehydrated hair means giving yourself better health and a more beautiful appearance. Moisturizing your hair gives you back strength and resistance to external aggressions.

4- NUTRITIVE TREATMENT
The nutritive treatment helps to limit hair breakage, by restoring the essential nutrients you need (keratin, proteins, vitamins, amino acids...). Brittle hair is hair that needs to be nourished, its hair fiber is then thinned and therefore less resistant to brushing, blow-drying or chemical aggressions. Brittle hair is then hair that will have difficulty gaining length.

How can hair become brittle? Simply after being overused by colors, bleaches, relaxers or the use of heated irons at high temperatures. All these techniques and habits harmful to the hair attack the hair fiber and weaken it. Thanks to the nutritive treatment, the hair will be coated again with strength, as if it were rejuvenated, it will shine with health.